Blazing A Future
The Associated Chambers of Commerce and Industry of India – ASSOCHAM’s renewed vision is to emerge as the most vibrant chamber across industries, innovating Indian industry across verticals with a focus on inclusive and sustainable growth. Eumo was called in to create a logo that was symbolic of this Apex Chamber of Commerce and Industry.
Representing the vibrancy of the chamber, the logo we designed found genesis in the Sun, referred to in Indian mythology as the ruler of intellect and source of truth, symbolising energy, vibrancy and youth. It veers away from the trodden definitions of sunrise and sunset industries, instead symbolising a blazing future. It will represent ASSOCHAM as an empowering symbol of creation and sustenance, global in its significance, layered with the ideals of truth, knowledge, strength and purity.